Responsible product management: The critical tech challenge

Responsible product management: The critical tech challenge

However, only 17 percent of product managers rated inclusion as a top design priority. Among this subset, the most popular methods employed were “perspective hats” and “another lens.”
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For more on this technique, see “Another Lens: A research tool for conscientious creatives,” Airbnb, accessed February 2022.

These techniques prompt developers to consider the needs of specific underrepresented populations in their design work. Some product-management functions also perform algorithm audits to test for bias, frequency, and harm. For those yet to act on inclusion, the biggest challenges are collecting relevant and specific user metrics and devising reliable tools that can help them to evaluate inclusivity

Responsible product management: The critical tech challenge
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https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/responsible-product-management-the-critical-tech-challenge

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