Café

Our (currently) virtual space for anyone interested in knowledge productivity in all its forms to hang out and learn from each other

The Research Café

OK, so it isn’t a real café (yet), but we do love all the things you can find in a café. More importantly, if you produce, consume, or are interested in market or customer knowledge in all its forms, the Insightflow Café is a space designed for you. You can meet up, see what others are doing in the sector, learn from each other and contribute your own ideas and experiences.

We are a small but rapidly growing community and membership is free, so why not register now?

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We are always looking for people who want to take part in our journey

Read

Our members drive the agenda. Articles and discussions about the issues that the practitioners think are important.
More reading...

When it comes to insights, don’t bury the lede

David September 21, 2021 No Comments

“How many teams still deliver 50+ page PDF results?” The question was asked on Twitter by a researcher who works for YouGov, who then followed …

Embracing agility in market research

David September 2, 2021 No Comments

It has been a strange couple of years for market research. The pandemic led to a number of job losses in the sector, as clients …

Consumer insights vs market research for beginners

Sophiia July 16, 2021 No Comments

Market research has been evolving rapidly over the past few years. With this evolution, comes new ways of doing just about everything. Today we’re covering …

Events

The Café events series is designed to showcase great people and great ideas. Currently they are virtual events, but we will be launching live events as soon as possible!
See the full schedule

Raising the standard of sample and data quality

Sophiia July 7, 2021 No Comments

Sampling and data quality are key to great research. They are the foundations of great insights. Ron Sellers suggests that in some cases over 50% …

New Thinking in Market Research and Insights

Sophiia October 22, 2021 No Comments

Three exciting presentations on the theme of New Thinking in Market Research and Insights Ray Poynter - The Implications of Democratising Insights for Research Stephen Cribbett - …

Our knowledge productivity platform

Connects people needing to build and share knowledge and makes them more productive

Increases the impact and reach of great research

Reduces the effort required to produce it

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